5344 N Bernard St
Chicago, IL 60625-4704
RICK MARZEC
Founder/President, Inverse Marketing
Head Honcho, Rick Marzec Consulting
Rick Marzec helps clients think in new ways by utilizing his 40+ years of eclectic experience in all aspects of macro and micro communications. Offering particular expertise in messaging and positioning, he's teamed with a smorgasbord of 240+ clients, allowing him to take a successful approach from one industry and apply it to another.
Through asking the right questions and listening closely, Rick's particularly adept at helping clients see past their own internal "muck" to identify and create more effective sales-lead messaging and communications for all media forms directed at B2B, B2C, or B2E.
Previous career roles included "big agency" advertising work (VP Account Director) and a stint as Director of Marketing for a financial firm.
Rick's skill set of “ings” includes producing, directing, and performing on stages and in studios, along with managing, educating, training, and gardening.
PAT NAVIN, Founder/Consultant (and deservedly retired)
After nearly three decades with Hear Spot Run and Inverse Marketing, Pat retired to bike the roads of California and elsewhere. But he hasn’t completely given up the opportunity to sit in front of a keyboard and bang out terrific copy. He possesses an unequaled knack for taking a blank page and creating meaningful prose that sells or motivates. Pat's background in improvisation and stand-up comedy sharpened his ability to understand and reach audiences through humor, insight and creativity. He continues to remain a strong influence on Inverse Marketing.