Inverse marketing

Departments

  • Inverse Approach
  • Experience Capabilities
  • Portfolio
  • Contact

Features

  • Hear Spot Run
  • One Liners

Samples

  • B2B
  • 1
  • 2
  • 3
  • B2C
  • 1
  • 2
  • 3
  • B2E
  • 1
  • 2
  • 3

B2E: Raising Awareness of Opportunities for Career Development

Client Quaker Oats Company
Agency Partner Meta4 Design, Inc.

Inverse Contribution Strategy and content for series of printed pieces outlining opportunities for career development at Quaker

Audiences Quaker employees in the United States

Marketing goals Quaker’s extensive training program was underutilized by its employees. This effort highlighted career development offerings in brochures and other pieces.